Privacy Policy | Flow7 Thrive™ — Rooted Reign Ventures LLC

Privacy Policy

Flow7 Thrive™ · Rooted Reign Ventures LLC · Effective June 24, 2026

Your data is yours. Flow7 Thrive™ does not sell your personal information, share it with your employer, or disclose it to third parties without your explicit consent. This policy explains what we collect, why, and how you stay in control.

01 · Who We Are

About Rooted Reign Ventures LLC

Flow7 Thrive™ is a product of Rooted Reign Ventures LLC ("Rooted Reign," "we," "us," or "our"), a limited liability company operating in the United States. Our principal place of business is Rooted Reign Ventures LLC, and we can be reached at [email protected].

This Privacy Policy applies to the Flow7 Thrive™ mobile application, the web application located at thrive.flow7.app, and any related services (collectively, the "App").

02 · What We Collect

Information We Collect

We collect only what is necessary to provide and improve the App.

Information you provide directly:

  • Account registration information (name, email address, password)
  • Profile information you choose to add (age range, menopause stage)
  • EWI™ Assessment responses and scores
  • Daily practice logs and check-in data
  • Communications you send to our support team

Information collected automatically:

  • Device type, operating system, and app version
  • App usage patterns (which features you use and when)
  • Crash reports and performance data
  • IP address and general geographic region

Health data (optional, with your consent):

If you choose to connect Apple HealthKit, we may access data such as heart rate variability (HRV), resting heart rate, and sleep data solely to enhance your EWI™ score insights. This connection is always opt-in. You can revoke access at any time in iPhone Settings → Privacy & Security → Health. Health data is never shared with your employer or any third party.

03 · How We Use It

How We Use Your Information

We use the information we collect to:

  • Create and manage your account
  • Deliver your daily FLOWERS Framework™ practices and rhythm content
  • Calculate and display your EWI™ score
  • Send you app notifications and optional email updates (you may opt out at any time)
  • Improve the App through aggregated, de-identified analytics
  • Respond to your support requests
  • Comply with applicable law

We do not use your personal data to train AI models or sell insights to advertisers.

04 · Data Sharing

Who We Share Data With

We do not share your personal data with your employer. If your employer uses the EWA Workplace™ platform, they receive only anonymized, aggregate workforce data — never your individual scores, responses, or health information.

We may share data with trusted service providers who help us operate the App (such as cloud hosting, analytics, and customer support tools). These providers are contractually required to protect your data and may only use it to provide services to us.

We may disclose information if required by law, court order, or to protect the rights and safety of our users or the public.

If Rooted Reign Ventures LLC is acquired or merged, your data may transfer to the successor entity under the same privacy protections described here.

05 · Your Rights

Your Rights and Choices

You have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate information in your account
  • Delete your account and associated data
  • Export your data in a portable format
  • Opt out of marketing communications at any time
  • Withdraw consent for HealthKit data sharing via iPhone Settings

To exercise any of these rights, email us at [email protected] with the subject line "Privacy Request." We will respond within 30 days.

06 · Security

How We Protect Your Data

We use industry-standard security practices including encrypted data transmission (TLS), access controls, and regular security reviews. Your EWI™ assessment data and health information are stored in a separate, access-restricted layer of our database architecture.

No system is completely secure. If you believe your account has been compromised, contact us immediately at [email protected].

07 · Retention

How Long We Keep Your Data

We retain your account data for as long as your account is active. If you delete your account, we will remove your personal data within 30 days, except where retention is required by law (such as for billing records, which are retained for 7 years).

Aggregated, de-identified data may be retained indefinitely for research and product improvement purposes.

08 · Children

Children's Privacy

Flow7 Thrive™ is designed for adults and is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

09 · Changes

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page and notify you via the App or email if the changes are material. Continued use of the App after changes take effect constitutes your acceptance of the updated policy.

Questions About This Policy

[email protected]

Rooted Reign Ventures LLC · We respond within 30 days